Green Leaf Scientific wins Precisionary Instruments’ Distributor of the Year!
Green Leaf Scientific wins Precisionary Instruments’ Distributor of the Year! Learn more!
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Red Box Direct
Oct 13 min read
We are Hiring: Sales and Marketing Support Specialist (Life Science)
We are looking for a detail-oriented individual with an interest in life sciences to join our team as a Sales & Marketing Support Specialist
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Red Box Direct
Jul 43 min read
Case Study: How Red Box Direct Facilitates Global Growth for Life Science Innovators - Organomation
Red Box Direct , through the Green Leaf Science distribution model is committed to empowering manufacturers of life science research...
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Red Box Direct
Mar 212 min read
Maximising Your Life Science Distributor Relationships
Learn how to effectively find, manage, and leverage life science distributors in our latest webinar blog!
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Rory Geoghegan
Jun 16, 20234 min read
How to Screw Up a Remote Life Science Demo!
In 1895, the first electro-mechanical life science research machine was invented by Willem Einthoven. He called it the Electrocardiogram,...
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Rory Geoghegan
Jun 11, 20235 min read
Hiring Technical Salespeople in the Life Science Industry - The How
I often think that in the world of work, the effort we put in cannot always guarantee success. However (and this is really important), in...
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Rory Geoghegan
Jun 6, 20235 min read
Launching a New Life Science Product: It’s simple (but not easy!)
Okay! So you’ve done months or years of gruelling R&D. Hardware, software, firmware are all finished and even the user manuals are...
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Rory Geoghegan
May 18, 20235 min read
Why having your own sales process adds value to your business
What is the most common problem with the sales function in manufacturing companies? Below, I’ll show you and then I’ll explain how to fix...
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Rory Geoghegan
Apr 28, 20233 min read
Why Life Science distributors don’t share information?
In the high-value scientific instrumentation business, international distributors are our allies in the campaign to sell our fantastic...
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Rory Geoghegan
Apr 16, 20237 min read
Why exhibiting science products is like fishing
Some years ago, I was out for a walk in Hong Kong while on a business trip and I found myself staring at an amazing array of fish in an...
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Rory Geoghegan
Mar 28, 20235 min read
Pricing Products for the Academic Research Market
So you’ve developed the latest must-have PCR machine, or the fastest data recorder in the world, but now you need to decide on a price to...
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Rory Geoghegan
Mar 2, 20237 min read
The Challenges of Setting Up a Remote Sales Office
So you have built your business over the years and now you are well established in your home market. You understand how to find and sell...
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Rory Geoghegan
Feb 28, 20234 min read
How to transform scientists into salespeople
Technical sales is a challenging career and certainly not for everyone. From the employers perspective there are four key challenges:...
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Rory Geoghegan
Jan 7, 20235 min read
Why discount offers don’t work?
“20% Off, this month only!” “3 for the price of 2…” “Buy now, get a free XXX (a $50 Value!)” Offers like these work in the stores we all...
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Rory Geoghegan
Dec 15, 20223 min read
Santa's Sales Wish List!
Sorry, I couldn't help myself! Well, it is the season of giving, and as I was making plans for gifts for my loved ones, it occurred to me...
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Rory Geoghegan
Sep 28, 20224 min read
Something Got Lost in Transmission!
I was on a video conference call last week when I realized that I had missed something important. It was a video conference and we were...
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Rory Geoghegan
Sep 7, 20221 min read
Who (or how to hire well)
“Let’s try them and see how they work out……” is not a good hiring plan. If you agree then this book should interest you. Smart and Street...
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Rory Geoghegan
Aug 16, 20221 min read
Measure What Matters
Not many people have sat on the board of both Amazon and Google at the same time but John Doerr did. He started out at Intel and went on...
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Rory Geoghegan
Aug 15, 20225 min read
Trade Shows - Active vs Passive Participation.....
OK, so this is going to be a boring post. Honestly, I wish it didn’t have to be but I have just come back from a trade show in Paris and...
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Rory Geoghegan
Jun 23, 20225 min read
Cultural issues in global sales or when not to blow your nose!
Well it's a big world out there and many of us selling high-value B2B products are trying to grow our businesses all over the globe....
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