
成功事例
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Location : Chicago, Illinois
Joined Red Box Direct: 2008
For almost a century Stoelting focused very successfully on US sales. Then came the 90’s, the Internet, and the internationalization of science. Stoelting started to receive increased enquiries from around the globe. Initially, sales in Europe grew and distributors were appointed. By 2007 however, European sales had remained flat for five years.
In 2008, Red Box Direct hired and managed a Product Manager for Stoelting, and set up their European office. Together with the Stoelting team we designed a marketing campaign to inform existing customers that Stoelting now had a sales and support office in the EU.
We also reassured distributors that we genuinely wanted to continue and in fact increase support for their efforts. In the following four years, Stoelting sales in Europe almost trebled. Most of this growth has been in direct sales, but even distributor sales have grown significantly. Today Stoelting is one of the leading providers of Stereotaxics, Neuroscience and Behaviour Research Instruments in Europe.
STOELTING
For almost a century Stoelting focused very successfully on US sales. Then came the 90’s, the Internet, and the internationalization of science. Stoelting started to receive increased enquiries from around the globe. Initially, sales in Europe grew and distributors were appointed. By 2007 however, European sales had remained flat for five years.
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01 Stoelting Co.


AURORA SCIENTIFIC
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Location : Aurora, Ontario
Joined Red Box Direct: 2011
Following the takeover of Cambridge Technology Inc.’s muscle levers and force transducers, Aurora Scientific grew rapidly in North America to emerge as one of the leading Muscle Physiology and Neuroscience equipment manufacturers.
In 2011, they decided to open a managed office in Europe in order to better serve their clients, and to establish themselves in it’s market as they have in North America. 9 years later and their Muscle Physiology and Neuroscience equipment can be found across the entirety of the European continent. Their customer base is satisfied with the presence of a dedicated product manager as their first point of contact, and in 2019 their European sales grew by 44% compared to their previous best year.
As Aurora Scientific continues to grow, they also now have an office in Hong Kong with Red Box Direct to manage their sales into China and other countries in the region.
Following the takeover of Cambridge Technology Inc.’s muscle levers and force transducers, Aurora Scientific grew rapidly in North America to emerge as one of the leading Muscle Physiology and Neuroscience equipment manufacturers.
Hover to learn more.
02 Aurora Scientific
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